User privacy is a central concern of Incognia.
Regulations such as the General Data Protection Regulation (GDPR) require mobile developers to ask for permission before collecting user data. Incognia SDK provides a mechanism to handle this in a user-friendly way.
Incognia uses privacy by design as a default strategy, that is, thinking of privacy from the conception to the final use of the product.
The technology is developed in a way that prevents access to information capable of re-identifying users. Incognia does not collect unique static device identifiers (such as IMEI and MAC), associated accounts (e-mail and telephone), civil identification data (name and social security number), as well as sensitive data – information that reveals ethnicity, religion, political opinion, religious, philosophical, political or union entities membership or data regarding health, sex life, genetics, and biometrics.